The Just In Time archers have been out again, raining shafts of hot, sharp wisdom on the unsuspecting media.

As ever, it was a massacre. Carnage. The hacks should have seen it coming, but, like the French knights, rode courageously (but pretty damn stupidly) into the thick grey cloud of dead sharp shards.

The armour was light, the arrows hard. The result never in doubt. Lots of Frenchies face down in the mud.

Oh FFS. I've had enough. I'm just trying to say we've just had another amazing day for another Just In Time PR client.

Retail Remedy cleared up big timey, getting stacks of coverage in the Daily Mirror, Torygraph, Daily Mail, Retail Gazette and elsewhere. Cost to them for this? Less than a pair of jeans.

If you want this type of coverage for your brand, fill in the form on the homepage and we can get you started right away. And remember, no coverage = no fee kids!